Paul Leibinger GmbH & Co. KG has started a certified training program for its approximately 100 inkjet distributors around the world. The family-owned German company wants to use this certificate as a way to bring the technical and sales-oriented abilities of its worldwide distributors to a consistently high level.
"Our distributors impress us daily with their high level of engagement. As the manufacturer of LEIBINGER inkjet printers, we see it as our duty to support our motivated distributors during their work," says Sales Director Alexander Deuchert. "The reliability and quality of our Made in Germany printers should be reflected completely in our distributors' abilities."
The LEIBINGER Certified Partner Program includes a total of three extensive training sessions. The distributor's service technicians receive detailed information about the LEIBINGER JET3up and JET2neo inkjet printer series in two technical training sessions that each last four days. This includes an in-depth look at all electronic components as well as installation in production lines, operation and maintenance of the printers, options regarding interfaces and software modules. Additionally, all of the distributor's employees who are in contact with customers receive additional training in sales. Components of the training session include an extensive introduction to the LEIBINGER inkjet printers including their functions, advantages, their software and accessory options as well as a market analysis and the technical basics.
Two inkjet distributors have already completed the new, extensive LEIBINGER Certified Partner Program. Wolf Signiertechnik from Siegen, Germany was the first European distributor to successfully complete all three training sessions and is now receiving the Certified LEIBINGER Partner award. In Asia, APASI Adhesives and Paints Applications Systems, a company based in the capital of The Philippines, Manila, is already certified.
"Congratulations to both Wolf and APASI. We are pleased that they have taken this journey with us together," says Deuchert. "The advantages the program offers the distributors and us as a manufacturer are plain to see. Ultimately, however, the end customers that use LEIBINGER inkjet printers for marking their products in production benefit the most. Customers can expect perfectly trained members of the sales staff and service technicians from Certified LEIBINGER Partners."